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Sinner questions 12-day Masters 1000 expansion as players push back on ATP overhaul

By Siyabonga

Sinner’s blunt message: the calendar has lost its rhythm

Finals on a Monday, semifinals on a Saturday, and a rolling confusion about who plays when—Jannik Sinner says the tour’s biggest week-to-week showcases have lost their shape. After booking his spot in the Cincinnati final, the world No. 1 didn’t dance around it: he prefers the old-school, one-week Masters that built tension cleanly from Monday to a Sunday finish.

The Italian’s gripe wasn’t just nostalgia. He singled out Monte Carlo as the model—tight, intense, and easy to follow. In a one-week layout, the first round already feels premium, seeded upsets pop early, and fans know exactly what they’re buying when they pick a day. The path is familiar: quarters Friday, semis Saturday, final Sunday. Simple. Predictable. Easy to sell and easier to live with for players trying to plan their bodies and travel.

This season’s new reality is different. The ATP’s expanded schedule means several Masters now run 12 days with a 96-player main draw. That stretches the opening rounds across more sessions and leads to uneven rest gaps: a player might sit for two days early in the week, then face a crush of matches late. And that finish day? It isn’t always Sunday anymore. Cincinnati’s championship is Monday. In Canada, the decisive rounds can spill into midweek. Sinner put it plainly: even players are losing track of the days.

The change is part of chairman Andrea Gaudenzi’s OneVision plan to grow events, add session inventory, and create bigger platforms for stars. Indian Wells and Miami were already long; Madrid and Rome joined the club; Shanghai is there too. For 2025, Canada and Cincinnati moved into the 12-day bracket as well, making this North American swing a different beast. Only two stops—Monte Carlo and Paris—still run the classic single-week format, and their clarity now stands out even more.

If this were just one champion venting after a tough week, it might fade. But Sinner is not alone. Several top seeds have publicly questioned the direction, and the tone sounds similar: the show feels stretched, the narrative blurs, and the calendar’s logic is wobbling. When finals float away from Sunday, fans who travel or tune in around weekend rituals lose that anchor. For broadcasters, Sunday is prime real estate; Monday is not. For players, Monday finals into Tuesday travel can ripple into the next event or the build-up to a Slam.

On court, the long format changes the match rhythm. Early rounds can feel like a slow burn, especially when stars are spread thin across more days. Yes, there’s more opportunity for lower-ranked players to get in, earn money, and collect points. But the everyday product can get diluted if the marquee names don’t cluster into must-watch sequences. The compact one-week Masters used to deliver that “every day matters” jolt. The 12-day version aims for scale over compression—and not everyone is convinced the trade-off works.

Players also talk about the body-clock side of it. Tennis is about routine, timing, and knowing when the big days hit. A semifinal on Saturday with a final on Sunday is a clean, learned cadence. Shift the final to Monday and you nudge everything: practice day, travel, next-week scouting, even sleep. Over a long season, that friction adds up. And when you chain two 12-day events back-to-back, like Canada and Cincinnati right before New York, the management of load and recovery becomes trickier.

Fans have their own issues. If you buy a midweek day session months in advance, you want a fair shot at seeing big names. In longer events, top seeds sometimes have byes and delayed starts, which can push star power into night sessions or later days. That’s not a deal-breaker if communicated clearly, but it can leave casual attendees guessing. The iron rule of the old Masters—book Friday or Saturday, see the best—gets fuzzier when formats vary and finals land on odd days.

From the business side, the ATP and tournament owners see a different calculus. More days mean more tickets to sell, more sponsor activations, more on-site spending, and longer windows for TV and streaming exposure. Weather disruptions are easier to absorb across a 12-day slate. A 96-player draw opens the door for more local wildcards and rising talents, which can help domestic interest and pathways. In theory, a bigger stage also means more chances for fans to get in at varied price points—weekday mornings, weeknight primes, and premium weekends.

There’s also alignment to consider. The men’s and women’s tours have been working toward combined events with harmonized schedules in several cities. Larger, longer tournaments simplify some operations, from court usage to media planning, and help venues build a festival vibe—think practice court viewing, concerts, kids’ days, and sponsor zones. The argument is that this is where major tennis should be heading: fewer, bigger tentpoles.

Still, the sport’s heartbeat is the cadence. When the weekly story becomes hard to follow, star power loses its punch. One of the strengths of the traditional Masters week was the promise: if you tune in after work Friday, you hit a quarterfinal; Saturday and Sunday are crescendo days. You don’t need a schedule chart. This season, even hardcore fans found themselves checking apps to remember if a final was Sunday, Monday, or something else entirely.

Inside locker rooms, coaches and physios raise another point: the early-week gaps can mess with competitive rhythm. Tennis players like repetition—playing every other day, keeping a tempo. Long waits in week one followed by a sprint in week two can feel jarring. Add in travel changes, different time zones, and late-night finishes under lights, and recovery windows shrink when it matters most.

None of this is arguing for the past just because it’s familiar. It’s a question of design. Can the ATP keep the commercial gains of the longer format while restoring the sporting clarity that made these events so compelling? Sinner’s view is that Monte Carlo shows the way: keep it tight, keep it premium, and protect the weekend finish.

What the ATP can fix—and what players want next

The friction points are solvable. They mostly come down to standardization, transparency, and balance across the calendar. The goal isn’t to blow up the 12-day model, but to make it work for players and fans without sacrificing the business case.

  • Lock the finish: Set a hard rule that every 12-day event ends on Sunday. If that means starting main draw earlier or stacking more matches Thursday–Saturday, plan for it. Weekend finals are the sport’s anchor.
  • Sync Canada and Cincinnati: These back-to-back August events should mirror each other—same day for quarters, same day for semis, same day for the final. Consistency helps viewers and eases player routine before the US Open.
  • Protect match rhythm: Reduce early-week dead days for top seeds. If byes stay, use scheduling blocks that keep everyone playing at least every other day until the final weekend.
  • Communicate star windows: If a top-10 player likely debuts on a certain session, label it in ticketing. Fans should know their odds of seeing a headline act on Tuesday day vs. Wednesday night.
  • Limit back-to-back marathon swings: Two 12-day events in a row strain the field. Add rest buffers or allow optional entry protections so players aren’t punished for choosing recovery.
  • Keep two “classic” Masters: Monte Carlo and Paris already do this. Preserving a couple of one-week stops gives the season variety and ensures at least some events deliver that compressed, high-drama feel.

There’s also a case for rethinking draw mechanics. A 96-player field is inclusive, but it drags the early rhythm. One idea floated in player circles: keep the 96, but front-load doubles play and qualifying to free up main-court space for singles clusters. Another: create two compressed “premier windows” inside the 12-day slate where the biggest names are guaranteed to feature, tightening the narrative for TV and attendees.

Broadcasters, who quietly carry a lot of weight in these calls, want predictability too. Weekend appointment viewing is easier to promote, and crossovers with other domestic sports get tricky midweek. A Monday final may avoid a Sunday clash in some markets, but it often dampens reach. Standardization gives networks a clear runway, which feeds back into rights fees and stability.

Tournament directors counter that longer events better withstand rain or extreme heat, especially on outdoor hard and clay. They can push back without killing the schedule, maintaining daily star billing across more sessions. That’s true, and 12-day events have clear upsides when weather turns. But the schedule still needs a fixed spine. Rain buffers shouldn’t result in viewers guessing when the trophy lift happens.

One misunderstanding in the public debate is that players oppose growth. They don’t. The locker room understands why the ATP is leaning into bigger events: more prize money, broader access for lower-ranked players, and stronger long-term value. The pushback is about coherence. If the show is bigger but feels less urgent, something’s off.

Monte Carlo and Paris keep coming up because they show what happens when the product is condensed: urgency spikes, upsets sting more, and the weekend sells itself. Those events are hardly perfect—weather in Monaco can bite—but they give a clean template. The takeaway from Sinner and others is not “copy-paste” everywhere. It’s to bring back the beats that make the story easy to follow.

Where does this go next? Expect player representatives to push for a schedule map that locks semis and finals on the same days across all expanded Masters. Event-by-event quirks will remain—local regulations, arena availabilities, and city calendars all matter—but a common template is doable. The ATP has room to tweak without reversing course.

There’s also likely to be a closer look at the summer hard-court stretch. Canada and Cincinnati are showcase weeks; they also sit right before New York. If those two stay 12 days, the tour can build in protections—either lighter mandatory commitments the week after or clearer rest windows—to avoid carrying fatigue into the Slam where the sport’s biggest audience sits.

Sinner’s criticism landed because it sounds like what many fans feel. Tennis has always thrived on ritual: Friday night quarters, Saturday semis, Sunday finals. Break that, and you need to offer something even more compelling in return. Right now, the longer Masters feel bigger, but not always better. That’s fixable. And the fix doesn’t require shrinking the events—just sharpening the design.

The ATP wants a large, global festival model. Players want a clear weekly story that respects how they perform at their best. Those aims aren’t mutually exclusive. Start by pinning the final back to Sunday and building out from there. Keep the extra access, the extra seats, and the wider draws. Then restore the simple promise that made these weeks sing.

As Sinner steps into yet another big final—on a Monday, no less—the message is simple: give the calendar its rhythm back. The stars will do the rest.

For now, two truths can live together. The expanded events have obvious commercial strengths. And the one-week Masters—Monte Carlo and Paris—keep proving how powerful a tight arc can be. The sweet spot sits between them. That’s where the next iteration of the Masters 1000 should land.

13 Comments

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    Amrit Moghariya

    September 4, 2025 AT 12:17
    Bro, the ATP is turning tennis into a corporate buffet. More days = more sponsors, less soul. Monday finals? Come on. I just wanna watch the big match when my weekend starts, not when I'm already at work. 😒
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    Diksha Sharma

    September 5, 2025 AT 08:16
    this is all part of the globalist agenda to erase tradition. the atp is being bought by tech bros who think tennis is just another app. they dont care about the rhythm. they care about ad revenue. monte carlo is the last true temple. soon even that will be 12 days with a drone show at halftime.
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    Akshat goyal

    September 5, 2025 AT 21:53
    Sinner’s right. Keep it simple.
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    Rupesh Nandha

    September 6, 2025 AT 22:36
    I get the business case-more tickets, more exposure, more revenue-but at what cost? The rhythm of tennis isn’t just tradition; it’s psychological. Players thrive on predictability. Fans crave narrative arcs. When the final moves to Monday, you lose the collective cultural moment-the Sunday ritual of gathering, watching, celebrating. It’s not about nostalgia; it’s about human behavior. We’re not just selling matches-we’re selling a story, and stories need structure. The 12-day model feels like a spreadsheet, not a sport.
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    anand verma

    September 7, 2025 AT 18:12
    The evolution of the Masters 1000 series must be viewed through the dual lens of commercial sustainability and sporting integrity. While the expansion offers greater financial viability and broader access for emerging talent, the erosion of temporal clarity undermines the very essence of competitive tennis. A standardized, Sunday-final protocol across all events would preserve the sanctity of the weekend while accommodating growth. The preservation of Monte Carlo and Paris as one-week benchmarks is not regressive-it is anchoring.
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    shubham gupta

    September 8, 2025 AT 21:29
    The early-week gaps are the real issue. Players need rhythm. Two days off after a first-round win? Then three matches in four days? That’s not tennis. That’s survival. Even if the draw is bigger, the scheduling should force a consistent pace-every other day, no exceptions. It’s not about limiting access; it’s about respecting the athletes’ bodies.
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    Gajanan Prabhutendolkar

    September 10, 2025 AT 13:24
    Let’s be honest-this isn’t about tennis. It’s about the ATP trying to turn tournaments into Disney World for rich people. They want a festival vibe? Fine. But don’t call it tennis. Real tennis is about tension, not t-shirts and kid zones. And don’t tell me ‘more opportunities for lower-ranked players’-they’re just filling dead air between the stars. The 96-draw is a smokescreen for dilution.
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    ashi kapoor

    September 12, 2025 AT 02:43
    I mean... I love the idea of more days, honestly? Like, imagine a whole week of tennis with food trucks and live bands and merch pop-ups? But then you get to the match schedule and you’re like... wait, did I buy a ticket for Tuesday or Thursday? And why is Djokovic playing on a Monday? I’m confused. And also, why is my favorite player only on court for 45 minutes? Like, I paid for a show, not a cameo. Can we at least put a big sign on the app: ‘Sinner plays here on Wednesday night’? I’m not asking for much.
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    Yash Tiwari

    September 13, 2025 AT 00:01
    The fundamental flaw lies not in the duration, but in the absence of hierarchical discipline. A 96-player draw is an affront to the sanctity of the Masters 1000. It reduces elite competition to a lottery. The ATP’s obsession with inclusivity has birthed mediocrity. The traditional one-week format operated on a meritocratic pyramid: top seeds entered in R3, the field was curated, and the stakes escalated with surgical precision. Now? A 120th-ranked qualifier gets a free pass to face a top-5 player in R2, and we call that ‘growth.’ It’s not growth-it’s devaluation.
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    Mansi Arora

    September 13, 2025 AT 17:37
    i think they just dont care about the players anymore. i saw a tweet from a physio saying some guys are getting 18 hours between matches and then playing at 11pm. that’s not tennis. that’s a survival challenge. and the worst part? no one’s listening. they’re just counting tickets. 🙄
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    Amit Mitra

    September 15, 2025 AT 12:08
    I’ve been watching tennis since the 90s, and the beauty of the Masters was always the rhythm: Monday, you get the first big match. Wednesday, you get the breakout stars. Friday, the quarterfinals crackle with tension. Saturday, the semis feel like a final. Sunday, the trophy is lifted under the sun. That cadence isn’t arbitrary-it’s biological. It syncs with human attention spans, work schedules, and emotional pacing. The 12-day format doesn’t just stretch the event-it fractures the experience. We’re not just losing a schedule; we’re losing a shared cultural heartbeat.
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    sneha arora

    September 16, 2025 AT 23:13
    i just want to see the stars play without having to check the app 5 times a day 😅 maybe they can just say ‘big names on weekend’ and leave it at that? tennis should be fun, not a puzzle 🤗
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    Sagar Solanki

    September 17, 2025 AT 10:16
    The entire 12-day model is a neo-liberal construct designed to extract maximum value from the athlete’s corporeal labor while commodifying fan engagement into performative spectating. The ATP’s rhetoric of ‘growth’ is a euphemism for exploitation. The 96-player draw isn’t inclusive-it’s an algorithmic optimization to maximize match volume while minimizing player agency. The Monday final? A calculated move to circumvent Sunday broadcasting conflicts with American football-a sport that already dominates the cultural zeitgeist. The real enemy isn’t tradition. It’s capitalism.

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